BIOTODAY WITH JET

For BioToday we produced four short recipes with food-writer Jet van Nieuwkerk. This is a delicious cocos pancake breakfast explained in one minute!

BRIEFING

BioToday makes healthy products that match perfectly with Jet van Nieuwkerk. In this partnership they want to introduce more people with their brand trough Jet van Nieuwkerks social channels.

FORMAT

Jet van Nieuwkerk guides the viewers through healthy recipes for every moment of the day: breakfast, lunch, snack and dinner. She uses various products by BioToday: ‘Voor ieder moment van de dag’.

EXECUTION

We filmed the preparation of the recipes with two full frame camera’s and a beautifully lit and dressed kitchen.

DELIVERY

BioToday’s wish was to make the recipes sharable on Instagram. That means a limitation of one minute per video. Quite a task for our editor, but the result is awesome.